(19 July 2019) Brittany Ferries has reported a surge in last-minute reservations for ferry travel to France and Spain, just ahead of the busy summer season. In the last two weeks, reservations have soared by 25%, with 15,000 more passengers booking summer holidays, compared with the same period last year.
The strong figures follow a weak start to the year. In March, the company blamed Brexit uncertainty for a 10% dip in summer reservations. But since the announcement that Britain’s exit from the EU would be delayed until Halloween, holiday makers have steadily returned to the market. This culminated in a dramatic last-minute surge reported throughout July.
“At the start of the year, things looked bleak and the numbers got progressively worse as we approached 29 March,” said Christophe Mathieu, Brittany Ferries CEO. “We really feared for the summer season. However, the latent demand we hoped for seems to be returning to the market largely thanks to a Brexit-free summer. We may not quite match last year’s figures, but last-minute reservations have helped us claw back a significant part of the downturn.”
Brittany Ferries sails from three ports in the UK, Portsmouth, Poole and Plymouth. It serves five destinations in France and two in northern Spain. The company carries around 2.5 million passengers each year on a fleet of 11 ships, 85% of whom are British.
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